公司歷史

1960年代

1960 年

4 月

日本東京都北多摩郡大和町(現在的東大和市) 設立東京工廠

1960/4: 日本東京都北多摩郡大和町(現在的東大和市) 設立東京工廠

With the relay calculator enjoying strong sales to large corporations and research institutions, Casio continued to grow. In order to meet the growing demand, a new factory was built in Yamato-machi, entering full production in 1960. Energy was also put into the development of new products, and new types of calculators were released one after another, including the TUC Compuwriter, an automatic form output device that connected to an electric typewriter, and the AL-1 calculator for scientific and technological use. Casio continued to lead the market.

Tokyo Factory
TUC Compuwriter AL-1 Calculator for scientific and technological use

 

5 月

樫尾忠雄出任社長

1962 年

5 月

新設立營業部門,分為代理與直售二種販售體系

1965 年

6 月

與內田洋行取消總代理店合約,同時引進約50多家代理店

9 月

發售具記憶功能桌上型電子計算機「CASIO 001」

1965/9: 發售具記憶功能桌上型電子計算機「CASIO 001」

Just as the company was achieving strong earnings with the relay calculator, a new wave of technological innovation arrived. An electronic calculator with vacuum tubes first appeared in Great Britain, and before long, many Japanese manufacturers followed with calculators using the newly invented transistors. Electronic calculators were much faster than relay models, completely silent, and were even small enough to fit on top of a desk. With the arrival of this electronic model, sales of relay calculators fell dramatically, leaving a mountain of unsold inventory. Casio had done some research on transistor-based electronic calculators, but accustomed to strong sales of relay calculators, the company had fallen behind others in transistor development, and now found itself in the first crisis since its establishment.

When it was announced that newly developed relay calculators were intended to compete with electronic models, the dealers who were there insisted that the relay era was over and wanted to know why Casio was not coming out with an electronic model. After much internal debate, the company decided to exhibit a transistor model prototype that had been secretly developed. Even though the prototype still had wiring sticking out, it won overwhelmingly enthusiastic approval. From that day on, Casio put all its energy into electronic calculators, and Casioês first electronic product, the 001, was released in 1965. This product, with a memory function not found in competing calculators, was well received, and the companyês calculator business was back on the road to recovery.

Tadao and Toshio soon found themselves working all day on subcontracting work to make a living, and then spending their evening hours absorbed in developing the calculator. They showed the prototype to people and then made improvements after getting feedback, and in this way worked out the various problems and bugs in the invention. After making ten or more prototypes, they completed Japan's first electric calculator in 1954. The following year, the Kashio brothers proudly took their finished product to Bunshodo Corporation, the trading company handling office supplies, including calculators. Unfortunately, the Bunshodo representative told them that their calculator was out of date because it could not do continuing multiplication, wherein a multiplication product could be subsequently multiplied by another number.

001, the first electronic model
Main functions Arithmetic functions: 10 digits (multiplication: 20 digits) 
Memory: 1 group of 10 digits 
Fixed number memory: 1 group of 7 digits
Dimensions& weight 370mm wide, 480mm deep, 250mm high, and 17kg
Price ¥380,000

 

1966 年

6 月

總公司搬到日本東京都北多摩郡大和町(現東大和市)

9 月

首度出口桌上型電子計算機到海外

1966/9: 首度出口桌上型電子計算機到海外

Due to strong sales in Japan, offers began to come in from overseas for the Casio 001 desktop electronic calculator. Seeing a good opportunity to expand abroad, Casio developed the Casio 101 with improvements for the overseas market, and in 1966 exported its first calculator to Australia. In the following year, Casio established a European office in Switzerland, followed by an overseas sales company in the US (Casio, Inc.) in 1970. In 1972, Casio established Casio Computer Co. G.m.b.H. Deutschland (now Casio Europe G.m.b.H.) in Germany, and the company began growing worldwide.

101

1967 年

3 月

於瑞士蘇黎世設立歐洲辦事處

9 月

進入美國與加拿大市場 ( 與 Commodore 公司OEM合作)

10 月

販售世界第一台程式功能的桌上型電子計算機「AL-1000系列」

1967/10: 販售世界第一台程式功能的桌上型電子計算機「AL-1000系列」

While expanding its sales routes, Casio also promoted development of various new models. The AL-1000, which realized the world’s first software programmable calculator, was widely used for scientific, technical, and business calculations, becoming a record long-selling product. In addition, Casio went on to quickly release various other products with original new functions, such as the PR-144, which had the two “world-first” features of a read and program system using punch cards and a printer device.

AL-1000

1969 年

10 月

日本山梨縣中巨摩郡玉穂村設立甲府工廠

1969/10: 日本山梨縣中巨摩郡玉穂村設立甲府工廠

Due to strong sales in Japan, offers began to come in from overseas for the Casio 001 desktop electronic calculator. Seeing a good opportunity to expand abroad, Casio developed the Casio 101 with improvements for the overseas market, and in 1966 exported its first calculator to Australia. In the following year, Casio established a European office in Switzerland, followed by an overseas sales company in the US (Casio, Inc.) in 1970. In 1972, Casio established Casio Computer Co. G.m.b.H. Deutschland (now Casio Europe G.m.b.H.) in Germany, and the company began growing worldwide.

The Kofu Factory in operation